One common question when deciding how long to write a blog post is “How long should a blog post be?” The short answer is “it depends.” Many people believe that more information translates to more views, but that’s not necessarily the case. In fact, 30% of the most-read “what is” posts on HubSpot are under 1,000 words. In this article, we’ll cover what’s important to remember when writing a post, as well as how to structure it to ensure that it’s interesting and informative.
Is article-length important for SEO?
Ideally, an article should answer the query that a visitor is looking for. This can be done in just 100 words, or it could be 10,000. The main goal of SEO services is to provide relevant and useful information to the user. Moreover, articles should be as comprehensive and authoritative as possible. Moreover, SEO articles must answer a particular problem or question. Despite the length, articles should contain relevant keywords and answer the question posed by the end-user in a simple and concise manner.
Although content length plays an important role in SEO, you can’t make the same mistake with two equally valuable pieces of content. The best articles on Google have over 2000 words. Likewise, longer blog posts offer more information to readers. That’s exactly what Google wants to see. So, is article length important for SEO? If you’re wondering about this, don’t panic. We have a few tips for making your articles longer.
How to write an engaging post?
To make your blog post a hit, you must include specific strategies that will attract and engage readers. Here are some of these strategies:
First, use curiosity hooks in your headings. Especially in creating blog posts, curiosity hooks will spur the reader to stop scanning and engage in the content underneath the heading. Short paragraphs with one or two sentences each are the best option. Readers tend to scan long pieces of content. By keeping paragraphs short and simple, you make it easier for readers to skim through your post and pick out key information. Incorporate personal anecdotes and stories in your writing.
A good blog post should be written in a way that is easy to read. Most people don’t read online articles – they scan them. Make sure the paragraphs are short (one to two sentences) and break them up with subheadings and images. Use a font that is easy to read and combines it with visuals to draw the reader in. Finally, remember that visuals enhance the text.
Before writing an article, try to imagine the reader’s perspective. What do they want from your article? What are their pain points? What interests them? Are they looking for information? Are they looking for solutions to their problems? Think about the questions your audience might ask. If you’re writing for a niche audience, try to think about what your niche customers are looking for. If you know your audience, you can create content that speaks directly to their needs.
Focus on the search intent
If you want to rank higher for your website content, focus on the search intent of your audience. In the digital world, users seek out information that can solve their problems. By meeting their needs, you can generate traffic and leads. The most effective way to write content that will resonate with the search intent of your audience is to target long-tail keywords. Here are some tips to optimize your content:
When writing a blog post, consider the intent of your visitors. For example, if your target audience is interested in cooking, they might search for recipe blog posts. These are high-volume keywords, but the users who use them may want more specific content. To be more specific, write about how to format a recipe blog post. It may sound tedious, but it will pay off when you create content that will be a favorite of many readers.
In order to determine your audience’s search intent, you can conduct a survey. A simple survey can pop up on your website, revealing valuable information about your audience’s intent. Be careful not to be intrusive, however, as it will not help your user experience. Once you’ve created the survey, you can start writing content. When writing content for your audience, consider their search intent.
Prioritize quality over quantity
The debate over whether to prioritize quality over quantity when writing blog posts is a hot one in the blogging world. Those who prefer to write more content are often told that they need to publish more frequently for the SERPs. But the reality is different. A recent HubSpot survey found that sites that post at least 16 articles per month get 3.5x more traffic than those that publish just four posts each week. This shows that quality content is what attracts readers to your blog, not how often you post.
Although this strategy does mean sacrificing output in the short run, the long-term benefits outweigh the short-term downsides. A single post of high quality can go viral and become an evergreen resource. It can even become the core pillar of your site’s value. Whether you’re writing for yourself or for a blog, quality matters. Read on to learn more about why you should prioritize quality over quantity when writing blog posts.
In summary, it’s important to avoid the pressure to publish more frequently. If you’re not interested in increasing your traffic, the last thing you want is to waste your time and effort. Quality always wins the battle. It’s better to publish more frequently but post with more meaning. Remember, your first impression is the most important impression to make, and the more benefit you can give readers, the more likely they are to come back to your blog.
Break down content into digestible chunks
One of the best ways to ensure that your readers read your blog posts is to break them down into digestible chunks. Whether you are writing for your audience’s attention span or to sell a product, it is important to make your content digestible and easy to read. Listed below are some ways you can break down your content into digestible chunks. They can be used for both new and experienced readers.
A blog post should be at least 500 words long, but make it easy to read and digest. Use subheadings to separate sections of content. Make sure you use actionable steps to help your readers get the information they are looking for. A good blog post will be engaging and informative, but also contain actionable tips and examples to keep the reader reading. Use relevant quotes and facts and make sure you paint a full picture with images.
Another way to break up content is to divide it into bite-sized pieces. This is particularly useful when it comes to long articles. People can scan content more efficiently when the content is broken down into digestible chunks, rather than being overwhelmed by the large text. They are also less likely to lose their place in a long article because their eyes are focused on smaller sections. This helps ensure that your content is more easily digestible and retainable.
Use images and other media
Depending on the blog post’s theme, it’s okay to use images and other media from other sources. However, the content should be original. For example, you cannot use a picture from an online stock photo site without giving attribution to the photographer. If you’re writing a tutorial on how to use an app, you should seek permission from the creator of the app before using their image.
Image quality is an important consideration when choosing images for your blog. Poor quality images will only hurt your post. It’s better to use original images or find a stock photo. If you don’t have the time or money to hire a graphic designer, you can use online tools to create images. Many free image-creating sites offer excellent images for a monthly fee, but it’s always a good idea to get permission first.
When using images and other media in blog posts, you must follow all copyright guidelines. For example, you must always give attribution to the image owner and provide links to the original work. If you violate fair use guidelines, you must remove the image and apologize. Otherwise, you might infringe the copyright of the artist. In addition, you should always avoid copyrighted images. They’re not worth the risk.
Conclusion
There’s no easy formula for ranking high on Google. It’s not enough to simply have long, high-quality content. Content should be unique, interesting, and compelling. Using the same keywords for several articles is not the same thing. There are several factors that contribute to article length. Generally, an article of around 2,250 words is recommended. Alternatively, an article of over 5,000 words may be enough. That is why you should consider hiring a renowned digital marketing agency to help you write and optimize better blog posts.